Google Chrome Fastball Game

Posted in Advertisement, advertising, Alternative advertising, Google, Social Media, twitter, viral by tomgooday on July 14, 2010

http://www.youtube.com/chromefastball

Been meaning to post this for a while…The Google Chrome Fastball Game. Check out the demo below…pretty cool idea and really nicely put together…

Basically you race across the net completing small an quirky tasks in record time, miss an answer and it will slow you down, skip and you’ll pay a penalty.

Here how I did:

Are you Chrome Fast?

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Live train map for the London Underground

Posted in Design, Google, Other Stuff, viral by tomgooday on June 21, 2010

http://traintimes.org.uk:81/map/tube/

This map shows all trains on the London Underground network in approximately real time. The yellow pins are stations, the red pins trains. I think this could be a really useful tool, especially if it was on hand held devices…excellent visualisation tool.

How does it work?

Live departure data is fetched from the TfL API, and then it does a bit of maths and magic. It’s surprisingly okay given this was done in only a few hours at Science Hackday

Who did this?

Matthew Somerville (with helpful hinderances from Frances Berriman and James Aylett). Source code.

Cant believe this is all constructed in one day. Quite amazing. Hats off.

Google Envelope

Posted in Google by tomgooday on June 19, 2010

Saw this and it made my day!

The Google Job Experiment

Posted in Google, Other Stuff, viral by tomgooday on June 10, 2010

Meant to post this a while ago but forgot. Very good idea.

World Cup – Online

Posted in football, Google, Other Stuff, viral by tomgooday on June 8, 2010

As an avid football fan I am always on the lookout for nice football related digital work and I think that I have two nice examples centered around the World Cup.

1. Marca WC interactive calendar

The online calendar features all of the fixtures for the entire World Cup on one screen.
It’s clever, dynamic and ergonomic. It remains intuitive, and is an excellent example of an infographic.

2. Google: World Cup

Currently if you search for ‘World Cup’ on Google and scroll to the pagination at the bottom of page you are greeted with a nice little suprise…

Nice little feature by Google to accompany the tournament in South Africa this summer.

I will keep my eyes peeled for more nice online work regarding the World Cup, so this may well become Part 1…

Introducing Google TV

Posted in advertising, Google, viral by tomgooday on May 29, 2010
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Google Pacman

Posted in advertising, Alternative advertising, Design, game, Google, viral by tomgooday on May 24, 2010

As a human, I have to use Google pretty much everyday (there are other search engine out there, but I don’t tend you use them) so what a pleasant surprise it was to find this.

http://www.google.com/pacman/

On Friday 21st May 2010 Google, famous for altering their iconic logo converted it into a playable game to celebrate the 30th anniversary of Pac-Man.

Don’t tell my boss but I definitely spent a while playing this on Friday afternoon!

Will they ever do this again? Probably not, so I guess it was a momentous occasion. Maybe?

Google – Interesting Facts and Figures

Posted in facts, Google, Other Stuff by tomgooday on March 11, 2010

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Another great use of Google Maps…

Posted in Alternative advertising, Google, Other Stuff by tomgooday on March 10, 2010

This was drawn to my attention on Twitter and I thought it was worthy of a blog post…

http://j.mp/9IXw7w

Basically a copywriter has managed to weave his CV onto Google Maps. Locating specific points where he

has studied, lived, worked etc…he has then mailed this to perspective employers…great thinking!

Well done Ed Hamilton, I hope you get a job!

Google Maps

Creative ideas in the recession

Posted in advertising, Alternative advertising, Google, Rants, viral by tomgooday on December 16, 2009

Hello readers. Sorry I haven’t updated the blog in a while…been really really busy. Sorry hate starting a blog post that way.

Any who…I have been noticing a little trend and it involves the way in which people are combating the recession in innovative and creative ways.

Here are a few of my favourites…I hope you like them.

Pop Up Store

The Marmite pop-up shop is located on Regent Street and will be open seven days a week during the run up to Christmas. The store will stock more than 100 Marmite-inspired products, some of which will be sold there exclusively. As a huge marmite fan the concept I feel is both creative and intriguing. I have not had the pleasure to visit the store yet, however I am told that it is a two tiered store with a Tea and Toast bar upstairs.  Products include food, clothes, artwork and Christmas boxes.

Visit the official site here:  http://www.marmitepopup.co.uk/

I really like the idea of a pop up shop (semi permanent  not just a table outside a supermarket), as it places the brand in an ideal location and is also cost effective. Could this strategy be adopted by more brands if this turns out to be a success?

Google Street View

Okay so I have said it before but Google Street View is a great tool….and if used in the right way can be very powerful. I have talked before about the use of it by the Editors (https://tomgooday.wordpress.com/2009/10/15/google-street-view-mashup/) with their Google Street View Mashup and I think both of these examples are pretty cool.

The Coronation Street example above, can be found here http://www.itv.com/soaps/coronationstreet/mycorrie/googlestreetview/ and I think it is a great way for fans (sorry I am not one) to interact with the location. I could see my mum sitting down and virtually traipsing up and down the street to see if you can pick out peoples houses (mainly because she is nosy) but also as it interests her.

GSV is free so why not take advantage of it and use it to promote your brand/product etc…

Viral Campaign

Virals are a great way to spread your brand across the net…and they don’t come much better than this…for The Sun newspaper. Made by Glue London the viral states:

“The Sun has been the UK’s best handheld for 40 years. Top news, sports, photos, gossip and games in an easy-to-share format. No waiting for pages to load, no contract, no losing reception. There’s no substitute for the Sun”

This made me chuckle and I in turned passed the video onto countless friends via Twitter and Facebook. Many companies seem to be trying to jump on the Viral bandwagon with varying success…more examples to follow.