Webcam Banner Game

Posted in Advertisement, advertising, Alternative advertising, football, game by tomgooday on June 21, 2010

Another World Cup campaign, this time Augmented Reality Game Banner for AT&T on ESPN.com (created by Zugura, BBDO and Zoic Studios).

Connect with you webcam and the game allows you to try and score a header against a very dubious goalkeeper. The interaction works nicely and it is a fun game to brighten up the day. There isn’t a lot more to it than that, but I must say its a very cool concept!

via www.digitalbuzzblog.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: